Smart Papar Bazaar is a Chennai-based paper company, which sells a variety of grades of paper online. The client wanted a logo is smart as per the name, has paper related element and is elegant.
We designed this logo keeping in mind the target audience of the company which is the middle and low strata of the society. Smart paper bazaar also required an app icon for the same and thus, everything was pre-planned according to that.
The logo is a stack of paper, earlier has smart circuits over them but removed on the later stage.